Designing Social Media Content
Sotto is a café and bakery in Utrecht, with sourdough bread, patisserie and coffee. For them I designed six posts in Illustrator.
There are two rows of three. In the profile those three sit side by side and become one image. The first row announces the opening, the second is a job post for bakers and baristas.
Xlearning Zorg helps care professionals develop themselves. They do that with courses and programmes through which those professionals qualify and keep learning.
To promote it I designed a series of social media posts in Figma. The posts put the courses and the programmes forward one by one.
Het Anker Jeugdhulp guides young people who need extra support in daily life. What the organisation actually offers was not visible on its social channels.
For them I designed two Instagram posts in Figma carrying that offer. Together they show what guidance the organisation provides.
For Flexdrive car rental I redesigned the social media content in Figma. The old posts no longer matched the rest of the brand.
The posts are there to communicate the wide range of cars and the rental prices that go with them. Every model comes by in the same layout that way.
SB Gym was looking for a new employee for an open position behind the bar of the gym. I was asked to make a design for it.
It became a vacancy for social media. That way the vacancy comes past the people who already know the gym.
The Premium Argan website I had built was finished and ready to launch. So I was asked to design an Instagram post and a story for it.
Those two designs I made within the identity of the brand. They were shared by several influencers and the response to them was positive.
Most applications at Zorg Vooruit come in through the social channels. To recruit self-employed staff I designed a series of posts for that.
In the end I put it into a Canva template. Staff at the agency have been making their own posts since, within the house identity.
To promote Scoot Week at Skateland Rotterdam I designed a series of social media posts.
The posts were shared on the Instagram account of the skatepark. I also made the designs for the Instagram Stories of the event.
For the web shop Disloyal I designed these posts. They are meant to announce offers on their Instagram account.
The colours and the illustrations follow the identity of the brand. That makes the posts visibly part of the web shop.
The Miniramp Warriors event was held at Skateland in 2017. To promote it I designed an announcement for social media.
The contest took place in a mini ramp, a kind of half pipe. I pictured it as a battlefield, which points back at the name of the event.
Best of Blaak was held on Westblaak, the well known skatepark of Rotterdam. The event opened the national sports week, with the alderman for Sport and the chair of NOC*NSF present. The contest was meant for skateboarders, scooter riders, inline skaters and BMX riders.
Because four sports took part I made a design every rider can recognise themselves in. The transformer in the design is a well known artwork that has stood in the middle of Westblaak for years.